Fu Jing, Nopasit Chakpitak & Paul Goldsmith
International e-Tourism Research Centre, Chengdu University, Chengdu, China & College of Arts, Media and Technology, Chiang Mai University, Chiang Mai, Thailand
A KNOWLEDGE SUPPLY CHAIN: REENGINNERING eTOURISM CURRICULUM DESIGN
The evolution from an information-based economy to a knowledge-based society requires higher education to produce intellectual outputs to match market and society needs by adjusting its educational process and praxis. Curriculum, as a core factor in refining this process, is therefore a key part of the transformation. Practices of Knowledge Management (KM) or Supply-Chain Management (SCM) have been applied to enhance the efficiency and effectiveness of higher education, but still cannot fill the gap between higher education and society needs. The empirical research in Thailand proposes a Knowledge Supply Chain (KSC), which integrates theories and practices of KM and SCM to close the gap.
Keywords: e-Tourism, Curriculum Design, Knowledge Management, Supply Chain Management, Knowledge Supply Chain
|< Prev||Next >|