Volume 8 Issue 1 February 2010 Applied Research Note 2

THREE-FACTOR MODEL OF EQUITY IN TRAVEL OPPORTUNITIES

Jeongsun Kimmm

Lecturer

Management Department

Kangnam University
Abstracts: There have not been enough discussions on the issues related to equal travel opportunities even though this study area is important. This paper, applying Adams’ theory of equity, examines the issues of equity/inequity mainly in golf travel opportunities; and three factors (quantity, quality, and psychology) to achieve equity in travel opportunities are suggested as the components of a Three-Factor Model of Equity.

Keywords: golf, travel, sports, tourism, leisure, equity, equal, opportunity, model

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