Volume 14 Issue 3/4 December 2017 Applied Research Notes 5

Malin Zillinger, PhD
Department of Tourism and Geography
Mid Sweden University & Department of Service Management and Service Studies
Lund University

Ingrid Zakrisson, PhD
Department of Psychology
Mid Sweden University


DOES METHOD MATTER? UNDERSTANDING EXPERIENCE DATA COLLECTED THROUGH DIFFERENT MOBILE TECHNIQUES


Knowledge on the influence of methods on research outcomes is scarce within experience studies. In this study, GPS devices were compared to smartphones to collect experience data in theme parks. Departing from the relevance of epistemology, it was assumed that the choice of method influences the results. We show that data collection modalities themselves influence empirical results when it comes to the number of reported experiences and their level of conveyed detail. The reported categories however are similar among the methods. We can also show that, and in which way, method choice influences the outcome of studies related to experiences.

Keywords: epistemology, experience, GPS, method, smartphone application

Download PDF

< Prev Next >

Comments are closed.